Flogging a dead horse?

Three years ago Alex Tew of www.milliondollarhomepage.com fame cam up with a fantastic and simple idea that made him a boat load of cash. He even popped up on a business forum I use when at the time I said it was a great idea:

http://www.shell-livewire.com/forums…?threadid=8598

His next idea www.pixellotto.com flopped miserably but now he is selling a limited run of 1,000 posters of the MDH home page with 100 signed by him:

http://www.milliondollarhomepage.com/poster/

This will easily net him a cool £25,000 in sales so is he a shrewd entrepreneur or is just lucky and flogging a dead horse?

Personally I think he had a great idea but just failed to capitalise on it’s success.